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A influência do uso e da cultura da informação na integridade estrutural da inteligência estratégica dos distribuidores Randon
(2016-02-23)
Strategic Intelligence is recognized in the field of administration by the capability to enhance the competitiveness of organizations and to support decision making through a better comprehension of the environment. However ...
Indicadores de desempenho na gestão estratégica hoteleira familiar com base no estudo de quatro organizações da região turística da serra gaúcha
(2014-06-26)
The theme of this work is the use of assessment tools and non-financial performance with strategic family hotel based on the study of four organizations in the Serra Gaucha. In support of this issue, we made a theoretical ...
A estratégia de marca única e sua interferência nas operações de serviço ao cliente : estudo de caso no grupo Tramontina
(2015-06-25)
The only brand strategy is adopted by organizations to allow them to establish a strategic identity, recognition and greater visibility across the consumer market. However, the strategy of working with one brand or brand ...
Gestão ambiental como capacidade estratégica : um estudo no arranjo produtivo local moveleiro da serra gaúcha
(2015-04-01)
The consequences of constant environment deterioration are showing the lack of natural resources available on the planet. Because of this, organizations and society in general must consider environmental aspects in their ...
Modelo integrado para previsão de vendas como uma ferramenta de competitividade : um estudo de caso em uma empresa do setor têxtil
(2015-08-07)
In the business setting, the planning of the organizational activities along with the sales forecast enables the optimization of the resources involved in the company. The goal of this dissertation was to fit models of ...
Relação das capacidades dinâmicas, inovação social e o desempenho organizacional na cadeia vitivinícola da Região da Serra gaúcha
(2016-07-22)
The world changes, along with increased competition among organizations, the increasing amount of information and the greater speed at which they are transmitted are factors which influence the way organizations manage ...
Implicações do fenômeno big data na análise para inteligência estratégica
(2014-07-14)
A considerable amount of data is daily produced by business and financial operations, social media, mobile devices, sensors as well as other gadgets available in the world. This phenomenon gave rise to the big data term ...
A contribuição dos recursos organizacionais para a estratégia competitiva dos prestadores de serviços logísticos (PSLs) : estudo multicasos em empresas de transporte rodoviário de cargas de Caxias do Sul
(2016-07-29)
The strategic focus directed to the internal resources of the organizations, promoted as from the decade of the 80s, has been disseminated in various segments of the market, also calling attention to the logistics and ...