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Fatores determinantes para adoção de e-commerce internacional
(2019-12-11)
Global e-commerce development provides growing opportunities to small and medium companies situated in Brazil, however, it is not yet widespread through Brazilian companies. The identification of determinant factors for ...
Implementação do Service Level Agreement no setor de pós-vendas no mercado peruano
(2019-12-11)
Due to the constant growth in the service sector, according to Silva (2013), the companies have been preparing for the new scenario that is to come. This paper focuses mainly on the implementation of the Service Level ...
Endosso de influenciadores digitais sobre a decisão de compra internacional
(2020-12-14)
The popularization of social networks and the expansion of internet access has increased the number of users on online networks, enabling the emergence of digital influencers. These new influencers who produce content and ...
Influência das avaliações no Google sobre o comportamento dos consumidores brasileiros e norte-americanos
(2020-07-15)
During the past few years, when developing a product or service, more and more the focus is on creating value through customer satisfaction. And, with the digital technologies advancement, the consumers have more opportunities ...
Plano de negócio para a implantação de uma empresa internacional de e-commerce voltada à moda feminina
(2020-12-17)
This study had the objective to develop a business plan for the implementation of an international e-commerce company focused on women's fashion in England. To this end, specific objectives were established. The method ...
Estratégias para fortalecimento do e-commerce da empresa Tramontina USA
(2022-12-15)
This paper presents the business diagnosis of a company, located in the city of Houston, United States, which has as activity the commercialization of kitchen products, such as cutlery, trash bins, pots and cutlery for ...