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Now showing items 21-30 of 35
Estudo multicultural sobre influência das pistas visuais em embalagens de produto vegano no comportamento do consumidor
(2021-12-09)
The environment and ethics of human beings are in vogue these days and, seeking to contribute to the reduction of pollution, the preservation of the environment and even compassion for non-human beings, many people have ...
A exportação indireta via trading company sob a ótica de profissionais que participam da operação
(2021-12-09)
With globalization, numerous major brands have gone international in recent years and, as a result, Brazilian companies are increasingly seeking to enter the international market to expand their business. However, it is ...
O papel do marketing no processo de internacionalização de empresas da Serra Gaúcha
(2021-12-09)
Globalization, together with the business internationalization, has reduced the istances between nations and consequently enabling companies to reach new markets. In this ontext, arketing becomes an important knowledge ...
Análise comparativa sobre o comportamento do consumidor brasileiro e norte americano quanto a vinhos finos
(2021-12-09)
International trade is the field of knowledge that allows the possibility of negotiation and connection between the four continents, making products from all over the world circulate through diverse cultures and new ...
Análise da cadeia de suprimentos internacional de uma indústria metalúrgica do setor náutico localizada no Sul do Brasil
(2021-12-09)
In order to achieve long lasting quality, a company must consider a particular combination of internal and external factors. The environment outside the company's boundaries must be taken into consideration through the ...
Global sourcing and corporate social responsibility: analyzing how global companies control social responsibility in its suppliers
(2021-12-09)
This study develops an analysis around global sourcing strategies and corporate social responsibility, strictly how global companies control corporate social responsibility in their international suppliers. To this end, ...
Cultural Intelligence: o impacto da experiência internacional no nível de inteligência cultural dos alunos da Universidade de Caxias do Sul
(2021-12-09)
International experience provides individuals with different kinds of opportunities that other experiences would not. A higher level of cultural intelligence is one of these opportunities and it is up to each one to use a ...
Choque cultural reverso: uma análise do processo de readaptação de intercambistas ao retornarem ao Brasil
(2021-12-09)
Culture shock and reverse culture shock have a great impact on the lives of exchange students, making it difficult to adapt to another country and to readapt when they return to their home country. The adaptation process ...
Análise e seleção de mercados para a exportações de uma empresa do setor de frutas localizada em Farroupilha
(2021-12-09)
In the current world context, globalization favors international relations to both negotiations and social interaction. Therefore, Brazilian exports have been growing in recent years. This movement has been observed in ...
Harley-Davidson: características e perfil dos apreciadores/consumidores
(2021-12-13)
The purpose of this work is to identify and analyze the profile of the most enthusiastic consumers of the Harley-Davidson brand. Understand the passion of fans and motorcyclists, discover what makes the brand a legend among ...