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Análise da relação entre qualidade percebida e critérios competitivos : um estudo de caso no ramo de informática/internet
(2016-03-09)
This study had as objective evaluates the relationship between competitive criteria and acting of services in terms of noticed quality and the need of adaptations of trade offs in the competitive criteria with base in the ...
Turismo de saúde : um estudo comparativo
(2016-05-18)
The objective of this study was to compare the Apollo Group of Hospitals, which is considered a worldwide reference for medical tourism, to the Brazilian south's enterprises Hotel and Spa Recanto das Águas and Itá Thermas ...
Análise das tarifas e preços dos serviços portuários na Região Sul do Brasil
(2018-12-11)
Assuming the importance of the maritime mode in the transfer of goods between countries, ports become essential for the development of foreign trade. In this context, the present study comparatively analyzed the port costs ...
Atributos e dimensões da qualidade em serviços relacionados à satisfação : a percepção dos alunos de graduação em administração e a busca por maior competitividade de uma instituição de ensino superior
(2014-05-13)
This paper presents a study about the identification and evaluation of the main characteristics
of quality according to the business Administration students related to their satisfaction with
the services offered by the ...
A estratégia de marca única e sua interferência nas operações de serviço ao cliente : estudo de caso no grupo Tramontina
(2015-06-25)
The only brand strategy is adopted by organizations to allow them to establish a strategic identity, recognition and greater visibility across the consumer market. However, the strategy of working with one brand or brand ...