Interface empreendedorismo e resiliência: um estudo de caso ambientado na Flytour Viagens e Turismo Ltda

Abstract

Intense discussions on the subject of entrepreneurship have generated great interest from the part of various researchers. The study on the behavior of the entrepreneur is considered today as a source of new ways to understand the human being in its process of creation of wealth and personal accomplishment. The difficulties faced with entrepreneurs, mainly in Brazil, due to a lack of economic policies and adequate infrastructure, are reasons of great concern for the scholars, considering the expressive number of companies that stop operating even before completing one year of business activities. In this context, the concept of resilience, as a theoretical vertex, opens space for the understanding on how some individuals, in so adverse situations, react better than others in overcoming such difficulties. In that sense, this study on resilience makes possible the insertion of concepts and characteristics to investigate entrepreneurship and to get a better understanding of the entrepreneur. This work consists in the investigation on the interface between the concepts of entrepreneurship and resilience, and to verify if the company in study presents characteristics of resilience. Flytour Viagens e Turismo was chosen as the object of the study, primarily because of the profile and trajectory of his own President. The case study methodology and exploratory strategy were used and the research was conducted thru documents analysis, individual in depth half-structured interviews and the conduction of a narrative scheme with the proprietor of the company. It was established a possible convergence between the components of the proposed theoretical frame, as well as the verification of the presence of resilient characteristics in the studied company. Considering the limits of the present study, this research aims to widen a field of research that deals with both subjects, allowing a better understanding of the entrepreneur and maybe stimulating research for the development of resilient characteristics.