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Determinantes da continuidade de uso de uma rede social e o papel moderador da personalidade narcisista do usuário
(2019-08-26)
The number of users of social networks has grown exponentially in recent years however; there are considerable gaps in research on the knowledge about the relationships between the determinant constructs or background of ...
Desconto no preço fornecido somente a terceiro: um experimento relacionando nível de desconto e nível de preço
(2019-01-30)
Pricing strategy based on price discounts can positively or negatively influence consumer perceptions. However, this research focused on analyze the negative consequences of this strategy. It is known that a portion of the ...
Determinantes da retenção de clientes em um ambiente de serviços de transporte rodoviário de cargas
(2019-10-17)
Customer retention is considered a competitive factor, which can boost revenue growth (billing), as well as a possible reduction of costs and a growth in profit and profitability of companies, being pointed out as a very ...
Os efeitos da gestão dos recursos, da orientação empreendedora e das capacidades do desempenho organizacional: um estudo no setor metalmecânico da Serra Gaúcha
(2019-06-07)
The main aim of this thesis was to propose and check a conceptual model for organizational performance of small and medium sized firms, outlining key factors that contribute to the performance of these enterprises in the ...
O impacto da crise nas exportações brasileiras e em uma empresa objeto do estudo
(2019-07-09)
The present work analyzes the Brazilian economy, as well as the governmental public policies and economic crisis established in the country. This research has as main objective to expose the application of public policy ...
A influência da competência profissional, da inteligência emocional, da produtividade e do engajamento sobre a satisfação com o trabalho em uma ambiente de serviços de saúde
(2019-06-13)
The representativeness of the service sector is increasing in a global way and the quality of the services offered is largely determined by the skills, competencies and attitudes of the professionals who provide it. In ...
Estudo sobre as vantagens competitivas de empresas de Carlos Barbosa especializadas na exportação indireta
(2019-07-01)
Due to globalization, companies of all sizes realized the necessity and the opportunity to internationalize their products and services. However, this process requires certain resources and commitment of all those involved ...
Fatores que impactam no insucesso de micro e pequenas empresas do setor metalmecânico da Serra Gaúcha sob a ótica de especialistas
(2019-10-10)
Micro and small businesses contribute to the well-being of their places as they create jobs, introduce innovations and stimulate economic growth. By producing goods and services, they help large companies and allow the ...