Viabilidade da inserção da empresa Star Info Treinamentos no ramo de cursos à distância

Abstract

We live in a moment of change in the way we consume things. The business in global scales is going throughout renovations and this situation is not different with professional courses. As Star Info Treinamentos (Star Info Training) that needed to adequate to the new market demanding, not only to survive, but to grow bigger. One of these needs is the new modality of e-learning courses, that the company had previously commercialized in circumstances before, but it was unsuccessful. However, the courses in this modality have gone throughout modifications attending the need of its clients. Now a days there are products with similar or higher quality when compared to those available in the on-site courses. All of this is possible because of technology, and its constant evolution, today provides tools for teachers who works with the on-line learning, seen that this was the main concern in relation to the process. Together with the evolution there are benefits with the e-learning education, once that in this modality the student develops autonomy in the process of choosing their schedules and choosing the suitable course for themselves based on the evaluation and recommendation done by other users. There are challenges to be overcome in a world where the access to information is just one click away, and increasingly the information needs to be more and more clear, fast, and objective. This situation was very evident in the research done by the author, that got as a result that most of the interviewed only separates 1 to 3 hours a day for their own learning. The main contribution of this work is going to be a new product and new market for Star Info Treinamentos, and principally to detach from only one way of sharing its products, being even more present in the digital market that owns our society. [resumo fornecido pelo autor]