Companies need to develop specific capabilities in the process of product development, in order to this process contributes directly to competitive strategy, producing products with costs, prices and expectations compatible ...

The present work consists in identifying the image of Shopping Center Iguatemi Caxias, in the perspective of local consumers. Images are understood as a being organized as a net of meanings or schemes, which are arranged ...

This work uses the Legal Administration, as a tool to guide and lead the legal services organizations toward to innovation and competitiveness, along with Business Process Management (BPM) methodology as an option for ...

Following a tendency within the social sciences to understand the relationship among the processes that compose it, this study aims to examine the interrelationships among leadership styles, the leader communication and ...

This work discusses the strategy of customer retention through the practice of relationship marketing in the context of retail services at the car dealership. More specifically, the Passion Automóveis Ltda., Peugeot ...

Competitive Intelligence (CI) is an emergent topic with strategic importance for nations and enterprises, and with your continuum theoretical development, arise the necessity to establish links with another knowledge fields. ...

The increasing demand for quality and safe food is been pushing the agri-food chains to adopt alternative production systems, with the purpose of generate healthy and innocuous products for human consumption through traceable ...

The context of globalization is an evolutionary process of society, together with other factors that require the companies to form different arrangements, seeking to remain competitive in the market. The changes in this ...

Joint efforts between firms are increasingly common, even when there exists competitive rivalry in the market. Companies tend to group together in (I erased what was written here) clusters, forming critical masses of ...

Strategic alliances are one of the choices for strategies of cooperation established between two or more companies with common goals in order to gain a competitive strategy. Joint ventures, among such possibilities, are ...

Family businesses form the economic base that sustains the process of creating goods and services in the Serra Gaúcha, northeast of Rio Grande do Sul - Brazil. In this sense, competition in all segments and the globalization ...

Stricto sensu in the administration are regulated by CAPES - Coordination for the Improvement of Higher Education, which advocates for quality, for both uses of triennial evaluations. Each program creates its own line of ...

The concept of social capital related to the economic development of regions and countries began to gain importance in 1990 with researcher Robert Putnam. Social capital is understood as a characteristic of social ...

The purpose of this study is to examine organizational commitment of employees at a metallurgical company in Caxias do Sul. This company in question is Cemar Legrand company belonging to Legrand Group. Was used to analyze ...

Service quality has been a subject frequently studied in the service marketing literature, since knowing the factors that make customers remain purchasing products or consuming services. It allows companies to target ...

The present research describes the relationship existing between the main ones stakeholders (groups of interest) identified in a specific reality, the tourist itinerary of the locality of Ana Rech in Caxias do Sul RS. ...

Currently various initiatives are implemented by government and academy, to the identification of a National Health Innovation and also the formation of Local Systems of Health. All economic sectors seek to study and ...

This essay investigated the practices of strategic decision-making of top management (TMT) in a metallurgical company in Caxias do Sul using the sociological approach of Strategy as Practice from Pierre Bourdieu's perspective. ...