O lugar discursivo do sujeito no segmento turístico GLS

Abstract

This dissertation relates to the discourse analysis proposed by the French philosopher Michel Pêcheux and it has as the main theme the discussions on the structuration process of the academic discourse which addresses the segmentation of Tourism in Brazil. With this research, I aim to contribute with the study in the Field of Tourism from a critical perspective, with emphasis on GLS Tourism. For this purpose, I have searched in books (published in Brazil and written within the national academic community) for texts that relates Tourism with the LGBT Community, addressing to the construction of this concept. From this search, I have related three texts which assemble the analysis corpus: Angeli (2004 [1999]), Oliveira (2002) and Trigo (2009). From the view of the materiality‟s sequential discourses and the mobilization of concepts like Social Formation, Ideological Formation, Discursive Place, Discursive Formations and Subject-Form, I have developed a theorical method which intends to discuss the appropriation of the acronym “GLS” (expressed within the LGBT Movement as a Discursive Place) by the Market and, inevitably, by the Academy. From these analysis findings, I also point to the conceptual treatment given to the subject in the processes of segmentation of Tourism, which refer to the individualism and pragmatism, endorsing that the segmentation is still based on too reductionist perspectives. In this effort to question the segment, the text is left open, mobilizing other inquires and propositions of new arrangements within the Tourism – Discourse Analysis interface.