O nível de serviço dos portos de Navegantes e Itapoá pela ótica de importadores da Serra Gaúcha

Abstract

The present work presents a study about the level of service of the Ports of Navegantes and Itapoá from the perspective of the importers of Serra Gaúcha. For the study, a bibliographic research was first carried out to identify the main concepts and dimensions of a port. Afterwards, also through bibliographic research, the attributes of the port competitiveness and main analysis tools used in previous studies were identified. Considering the identified criteria, a quantitative type survey was first carried out, applied through a questionnaire to a sample of importers from the Serra Gaúcha region. Subsequently, the data were analyzed using descriptive statistics procedures and multiple linear regression analysis. The results identified that the model variables explain 55% of the general evaluation made by the respondents, according to the determination coefficient (R²) found. The results obtained between the groups with the highest and lowest degree of knowledge about the ports of this research were also compared. In this analysis, it was identified that for the Serra Gaúcha importers with higher knowledge, the most competitive option in view of the significant attributes is the Port of Itapoá and for importers with lower knowledge, the most competitive option is the Port of Navegantes. This results suggests that the perception of importers varies according to their degree of knowledge of the ports, indicating the need for their disclosure actions.(sic)