Nattivo: design de serviço como alternativa para novas praticas de turismo de experiência

Abstract

In a society that is constantly changing, always seeking to reinvent itself in order to have new experiences, this project concentrates solutions that meet these demands and needs of travelers who seek to be the actors of their own trips, resinifying and enriching habits and values related to tourism. Through this analysis and reflection, the design proved to be able to raise solutions appropriate to the complexity of the theme. Thus, it was proposed, through studies guided by strategic design and design thinking of services, a system that integrates the specifics of the public when considering the study scenario. Therefore, the solution proposal was based on a service with collaborative principles, aimed at the users' experience, thus offering autonomy, security, well-being and support for travelers. [resumo fornecido pelo autor]