Jornalismo e amorosidade: análise do ecossistema Sumaúma

Abstract

This work analyzes how the Sumaúma journalistic ecosystem mobilizes principles of loving-kindness in the construction of journalistic narratives focused on the Amazon. Starting from the understanding that contemporary journalism faces challenges related to information saturation, fragmentation of attention, and the weakening of communicational bonds, the research investigates how narrative can operate as a device for approximation, care, and listening. The study uses, as a theoretical basis, the work *Páginas Ampliadas*, by Edvaldo Pereira Lima, which presents narrative journalism as a sensitive and expanded experience, and the perspective of loving-kindness developed by Maria Luiza Cardinale Baptista and applied by Camila de Melo and the Amorcomtur! group, understood as a relational ethic that sustains processes of knowledge and communication. Methodologically, the research follows the Cartography of Knowledge, articulating rhizomatic matrices, sensitive reading of the corpus, and interpretative analysis of reports published by Sumaúma. The results indicate that the narratives published in the publication demonstrate strong affective engagement, especially through the valorization of Amazonian voices, the centrality of lived experience, the construction of complex characters, and the use of aesthetic resources that invite the reader to presence and empathy. It is concluded that Sumaúma's journalistic practice manifests an ethics-aesthetics of listening that amplifies the communicative power of the narrative, highlighting the role of sensitive journalism as a bridge between territories, subjects, and ways of being. [resumo fornecido pelo autor]