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Now showing items 731-740 of 750
A configuração da imagem do imóvel residencial (apartamento) na percepção do comprador
(2014-04-30)
The objective of this work is to identify the flat image, formed from the point of view to the
people who bought it. Trough this image, it is understood as representations, views, beliefs or
even networks of meanings of ...
Capital social e intenção empreendedora dos estudantes de administração de uma instituição de ensino superior da serra gaúcha
(2014-11-12)
Entrepreneurship is bound to awaken the desire to create new venturesin people. These businesses are essential to the generation of wealth, job creation and are responsible for technological innovations. Furthermore, ...
Aspectos da qualidade em vinhos tintos : um estudo comparativo entre consumidores e profissionais do setor vinícola
(2014-06-16)
Perceptions of quality, image and value and the purchase behavior are acts immersed in customers' subjectivity and individuality. This is also valid in wines. Initially, it was done a review in the recent literature of how ...
Modelos mentais dos empreendedores e sua relação com o desempenho organizacional : um estudo no setor metal mecânico de Caxias do Sul
(2014-04-30)
The concept of mental model is used in areas of knowledge to study the representations of systems, behavioral events and the content of these representations. This paper discusses the influence of these representations in ...
A prática relacional existente entre um fabricante e seus distribuidores e a percepção de valor do relacionamento na díade
(2014-05-06)
The interorganizacional relationships have attracted several studies of marketing about the theme Relationship Marketing. This paper addresses how the dimension of relationship marketing can influence the value’s perception ...
A transformação de uma transportadora em um operador logístico como forma de agregar valor aos serviços prestados e ampliar a sua competitividade
(2014-04-28)
The logistic has been revealed an strategic element, making possible the differentiation on assistance to customers necessities. So, logistics operation outsourcing turns real, and it gets the organizations to focus on ...
Sistema Toyota de desenvolvimento de produtos : uma análise em empresas moveleiras no polo de Bento Gonçalves
(2014-04-25)
The process of product development is an important factor to boost a company's competitive edge and has become increasingly critical due to the growing range and reduced lifecycle of products. A process of product development ...
O alinhamento do pensamento estratégico: o Balanced Scorecard como condutor do processo na Caixa Econômica Federal
(2014-05-19)
This work has as its objective to verify if the adoption of the concepts of BSC (Balanced Scorecard) in the management evaluation of the business units of Caixa Econômica Federal is contributing to standardize the strategic ...
Blendas a base de biopolímeros para liberação controlada de agroquímicos
(2014-05-29)
The incorporation and encapsulation of fertilizers in polymers blends are methods that can be used to reduce losses and to minimize environmental pollution. In this work, blends of Soy Protein Isolate (SPI) and Polylactide ...
Virulência de Nomuraea rileyi (Farlow) Samson e sua relação com a estrutura e composição cuticular de lavar de lepidópteros-praga
(2014-06-17)
Nomuraea rileyi is an entomofungus that mainly infects lepidopteran representatives of the
Noctuoidea superfamily, which includes key-pests of various crops of large economic importance.
Nevertheless, the susceptibility ...