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Diagnóstico de alcance da comunicação integrada de marketing dos e-sports: de que maneira a população recebe informações sobre e-sports na cidade de Caxias do Sul
(2019-12-06)
From the beginning of the digital games, through the arcades era, many people considered video games with proper competition. In addition to the fact of the competitiveness, a market of important participation has been ...
Aplicação de uma metodologia para entrada em novos mercados internacionais com abordagem ecológica
(2019-07-09)
The growing demand for products with a sustainable approach brings companies the challenge of making adjustments to meet these preferences. This challenge is even greater at the international level, as each country has its ...
Análise da percepção de mães brasileiras e americanas em relação à influência da publicidade em canais do YouTube nas escolhas de consumo do público infantil
(2019-12-10)
Child consumption is growing worldwide and it is increasingly common to see products and services designed exclusively for children. The tools used to attract children have the most varied molds, however currently stand ...