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#ELENÃO : da hashtag online à manifestação nas ruas
(2020-07-16)
This monograph presents a study on the spread of the meme with the hashtag (#) NotHim (# EleNão), which emerged during the Brazilian electoral process in 2018, as a symbol of the movement against the candidacy of Jair ...
Estratégias de webdesign e produção de conteúdo, nos projetos de marketing digital de conteúdo, visando à otimização da conversão
(2021-08-20)
This research studies digital content marketing and the search for conversion optimization. To ensure the most detailed analysis, we limit this search to web design strategies and the production of web content. Thus, we ...
O impacto da plataformização no telejornalismo tradicional do Rio Grande do Sul
(2023-12-11)
This end-of-course work deals with the impact of digital platforms on traditional television journalism in Rio Grande do Sul and has the following objectives: conceptualize digital platforms as contemporary media for the ...