Liderança feminina : a luta pela igualdade de gênero nas organizações

Abstract

Historically leadership has been perceived as an exclusively male role. It was with a lot of struggle and claw that over time women conquered some spaces and changed this reality a little. It is based on this context that the theme of this study emerged, which sought to understand the main barriers faced by women in leadership positions related to gender inequality. To this end, a literature review was conducted on female leadership and the role of communication in the search for gender equality in the organizational environment. From a qualitative research, 14 questionnaires were applied to women who hold leadership positions in companies from different segments and cities, and developed content analysis with categories established a posteriori. The results indicated that the main barriers faced by women in the organizational environment are maternity, the availability of hours, double working hours and also the difficulty in having their competence and professional capacity recognized. These data show that even over the years, gender diversity is still present in organizations, and indicate that communication still has much to contribute to giving visibility to the theme and making this environment more egalitarian (sic).