Atividade turística de rafting e os sentidos da segurança para seus condutores: rios Paranhana e Antas em Três Coroas e Nova Roma do Sul/RS

Abstract

Among the available leisure and tourism opportunities, the segments that provide nature contact are being widely offered in agencies and looked for by its customers. In order to contribute with the stuff that would encourage and facilitate the negotiation between supply and demand the Tourism Ministry through the Brazilian Association of Technical Standards created some rules to assist in the convincing arguments for their sale and purchase. The state of Rio Grande do Sul has great attractiveness for having lots of outdoor activities. The Adventure tourism is one of the true alternatives to be offered and consumed, however, so that their sale can be achieved, is made an use of a regulatory apparatus institutionalized in order to provide security for its partners. This dissertation discusses the personal work in rafting conductor condition on Paranhana and Antas rivers in the Gaúcha mountain range. The rafting driver is responsible for ensuring the security and integrity of the activity and of the person involved. We interviewed a total of six drivers of Paranhana river and six of Antas river. The analytical theoretical device Analysis of Discourse (AD), coming from the Pecheutiana french school, was used to verify how is the sense of security for this worker to perform its task. In conducting the rafting activity, the subject is approached by a number of elements that make him (re)mean by strangeness provided by streams that make up the context in which he moves. The driver performance is characterized by conscious and unconscious movements within the contemporary consumer society; a situation which is based on safety regulations that serve to mitigate the risk of injury and death triggering pleasure, courage, fear, beyond the gap, the contradiction of defensive strategies and rafting driver's suffering. The sense of security is constituted by the consumption of this arising worker task spectacle of marketing experiences that need to be economically viable for the capitalist market. Security can be compromised by the spectacle of the activity. While a risky activity is necessary to face the fear and deny the risks in order to engage in the activity. This means that there is a social identity that seeks the preservation of their jobs, the fact that this is the space that provides the opportunity of this group of workers have contact and exchange with different groups of subjects that circulate in the environment in which you drive flows that give meaning to life that seeks to recover what was lost, which no longer exists and acts in its imagery, giving the illusion of owning something unknown but desired.