Capas de álbuns musicais de rock clássico: entre arte, consumo e apropriações na atualidade

Abstract

This dissertation endeavors to explore the interplay between art and consumption in contemporary society, focusing on album covers within the subgenre of classic rock and their expressive possibilities today, particularly through the phenomenon of appropriations. Employing an exploratory-qualitative approach, the study aims to elucidate pertinent aspects in the relationships forged between album covers and their potential appropriations within the consumer-driven society. Structured around three core focal points, the dissertation commences with a literature review, probing the connections among art, consumption, and the music market. It considers art both as a creative expression and an agent of disruptions, clarifying the concept of appropriation in this context. Subsequently, it delves into the realm of classic rock, addressing not only its sonic dimension but also its cultural significance. The exploration encompasses elements tied to the musical market, focused on album covers as cultural products influenced by consumption. Finally, employing content analysis, a thorough examination is conducted on potential appropriations of classic rock album covers, investigating how they manifest in contemporary consumption scenarios, particularly through visual expressions. Supported by the categorization of selected materials and an exploration of art, consumption, appropriations, visual language, and semiotics, this study scrutinizes intriguing possibilities and dynamics surrounding visual appropriations inspired by classic rock and their impact on the cultural industry. The conclusion asserts that this study not only broadened the theoretical understanding of the cultural industry, graphic design, and classic rock but also enhanced practical skills crucial for future professional and academic endeavors, transcending the boundaries of communication. [resumo fornecido pelo autor]