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Programação Neurolinguística e sua influência para fidelizar clientes e gerar mais vendas
(2021-12-07)
The theme of this work is Neurolinguistic Programming and its influence to retain customers and generate more sales. The purpose is to analyze and identify whether, by applying Neuro-Linguistic Programming methods in the ...
Marketing sensorial: a influência dos sentidos sensoriais na experiência do consumidor
(2021-12-11)
The constant increase in competition in a globalized world makes companies increasingly look for a differentiator compared to others in order to retain and attract new customers. This study aims to identify how sensory ...