Cultural interaction is growing in the globalized world, in this way, understanding the cultural factors, becomes a differential for the good personal and professional development of any individual, before society, especially ...

The way companies are communicating with their customers has been changing, once traditional advertising pieces, in the face of a world filled with information, are no longer able to hold the public's attention. Therefore, ...

Global e-commerce development provides growing opportunities to small and medium companies situated in Brazil, however, it is not yet widespread through Brazilian companies. The identification of determinant factors for ...

The international market competitiveness requires companies to search continuously for differentials and, within that, relationship marketing plays an essential role for customer loyalty. From this perspective, this academic ...

In a scenario of globalization, where individuals have a bigger facility to communicate, a bigger quantity of conflicts is expected to emerge. Given that the organizations are composed of individuals and the organizations ...

International trade comprises an incessant exchange of goods between the various countries around the world, a fact that makes the local economy be constantly undermined by foreign goods, which sometimes represent a large ...

The national logistics system has passed through several structural as well as managerial transformations over the years. The present work proposes a survey of the influence of the national freight table approved by the ...

The upkeep of quality of life and health has been a topic for many people in different countries. In this context, it is endeavoured to attain healthy habits, such as a diet that includes organic foods. This study brings ...

The use of tools for virtual research and/or acquisition provides to the customer new experiences of purchase goods. With the objective of contributing to understanding the attitude and behavior of the buyer at the time ...